SUSTAINABLE DEVELOPMENT
Plastic Bullets / DS11-000168
| Cliente o Anunciante | Bavaria - AB InBev |
| Producto | Cerveza Corona |
| Inscrita por | Diego Pomareda |
| Categoría | DS11 |
Angélica Alvarado, Consumer Connections & draftLine- Marketing Director
Mariana Cardenas, Head of Strategy & Operations
Valentin Villamil, Creative Director
Carlos Lezama, Creative Content
Daniel Rincón, Creative Content Lead
José Luís Rueda, Creative Content Lead
Daniel Jaramilo, Creative Content
Diego Cárdenas, Creative Content Lead
Julian Torres, Creative Content
Juan Carlos Martínez, Creative Content
Paula Dominguez, Production Manager
Mediamonks, Post Production
There is a war under the ocean. Our natural paradises are in danger because of our plastic usage. Plastic that ends up in the sea and becomes a lethal weapon that harms millions of marine animals every year.
To make tourists more conscious, we are showing them this problem by turning waste into bullets and inviting them to make peace with the ecosystem by joining Corona’s beach clean-ups.
To make tourists more conscious, we are showing them this problem by turning waste into bullets and inviting them to make peace with the ecosystem by joining Corona’s beach clean-ups.
