Ganadores 2022


OUTDOOR

Squid Game Code / O19-001591

 

2022-OUTDOOR-001591-CARTON
 

Cliente o Anunciante Netflix
Producto Squid Game
Inscrita por Isabel Moya
Categoría O19

David Correa, César Castaño , Director Creativo Ejecutivo

Alejandro Cussó, Juan Andrés Alba, Luisa Consuegra , Director Creativo

Andrés Tovar, Daniela Prieto , Redactor

Andrés Guevara, Andrés Torres , Director de Arte

Ángela Rodriguez , Productor de la Agencia

Camila Lopez , Director de Cuenta

 
Despite Squid Game being a Korean series filled with Korean symbols, there are three symbols that are recognisable to everyone. For this reason, we transformed these symbols into an encrypted typography to create pieces with coded messages about the series, connecting everybody with the show and stirring excitement with our communication and events.